Concept Graphic Design @ Raffinerie For Schauspielhaus Zürich
A rebranding for the interim year of Schauspielhaus Zürich under the direction of Ulrich Khuon for the 24/25 season.
To prevent branding the Schauspielhaus as an institution too strongly during the bridge year, the general design is very pared down and sleek. Therefore the Logo and certain typographic elements deliberately appear almost undesigned. Playful and colorful elements are added as a contrast in the promotion of the program and the communication of offers. Associative image combinations from stock material are used to advertise the plays that have at the time not been produced.