Anop
Anop

Photography & Edit, Logodesign, Concept
for ANOP, 2024
Models: Aaron S., Coco E., Tonia E. (Hier), Kai C. (Scout), Noah O. (Scout), Marlou B. (Scout), Ignacio F.

ANOP is an emerging pop-up fashion label. During several participatory workshops, designs were developed and refined together with a diverse group of young people. All clothing is ethically and ecologically produced and processed in Switzerland. The collection aims to include different body shapes and gender identities.
The clear shapes and visual simplicity of the identity pick up on the technical aspects of production and the fineprint on clothing tags. Simple symbols extend the visual library and can contribute an additional layer in storytelling whilst creating a visual unity with the font.